One K. Two meanings
When your thinking and acting is about law and rules, K stands for walking the Kingly Way of The Law. When it’s about purpose, K stands for walking the Karmic Path of The Golden Rule.
Rules? Kingly Way of The Law!
The Kingly Way of The Law shows how every law works through the link between cause and effect. What you give, you receive, strengthened by logical, ethical, and universal action. This Way directs you toward balanced action, so every choice contributes to mutual understanding and growth.
Purpose? Karmic Path of The Golden Rule!
With a capital K
In leuK, l, e, and u stand for logical, ethical, and universal action. They are written in lowercase because they serve something greater: the capital K.
The K symbolizes the Kingly Way of The Law and the Karmic Path of The Golden Rule, the highest ideal where all actions unite in balance and purpose.
Designed by Ronald Bos
The formula with the capital K was designed by Ronald Bos. He is a graphic designer and an expert in symbolism and brand design.
His work explores the hidden language of images, ancient civilizations, and signs. In his book The Dance of the King, he examines this visual language, including the leuK design.
The leuK formula is a registered trademark. “leuK” and “leuKmakers” are trademarks with registration pending. Only authorized use is allowed.
© leuKmakers
